Post by lindsey45 on Mar 7, 2024 6:41:17 GMT -5
Competitions held in large stadiums can reach an audience of up to 188 million. Hence the growing interest of brands to know what esports are and to participate in them. Esports are not the same as videogames Many times, it is not well known what esports are because they are directly confused with the videogame industry. And although they may share certain characteristics and be closely linked, they are not the same. Esports are competitions among video game players. Maybe you remember some of the most popular ones. Among them, League of Legends or Clash of clans. To understand what esports are, you should learn to differentiate them from video games. Working in the entertainment industry is not the same as to develop and creating videogames or organizing sports events.
The fundamentals in these areas may be the same, but the Iceland Phone Number List model is different. Also, the reason that esports attracts digital generations is that, as noted above, Millennials are the audience that plays videogames the most. However, it is going from being a niche sport to becoming a mass phenomenon. How? The most frequent players create communities. A large part of the audience does not play, but they consume and enjoy the competitions, either via streaming or offline. How and why are brands involved? The main reason brands are interested in knowing what esports are, is the massive audience that comes with it. As Newzoo points out, it is estimated that the esports industry will generate 1,500 million dollars worldwide in 2020.
To understand it, the market will double in size over two years. What is the reason? A very interesting fact. 38% make a purchase from the brands in the competitions. Also, the Intel Extreme Masters Katowice 2017 managed to host more than 173,000 people. And considering that 38% purchase at this kind of event, the benefits are extraordinary. In Spain, the entry of Telefónica into the esports thanks to the launch of the Movistar Riders team defined a before and after. Movistar Riders has five professional teams and a high-performance center, the Movistar Esports Center, which means that there are brands already betting big for this trend. Although it is not the only one that wants to be linked with the electronic sports: Orange, El Corte Inglés and Atresmedia, they have also wanted to have their outstanding presence in the esports.
The fundamentals in these areas may be the same, but the Iceland Phone Number List model is different. Also, the reason that esports attracts digital generations is that, as noted above, Millennials are the audience that plays videogames the most. However, it is going from being a niche sport to becoming a mass phenomenon. How? The most frequent players create communities. A large part of the audience does not play, but they consume and enjoy the competitions, either via streaming or offline. How and why are brands involved? The main reason brands are interested in knowing what esports are, is the massive audience that comes with it. As Newzoo points out, it is estimated that the esports industry will generate 1,500 million dollars worldwide in 2020.
To understand it, the market will double in size over two years. What is the reason? A very interesting fact. 38% make a purchase from the brands in the competitions. Also, the Intel Extreme Masters Katowice 2017 managed to host more than 173,000 people. And considering that 38% purchase at this kind of event, the benefits are extraordinary. In Spain, the entry of Telefónica into the esports thanks to the launch of the Movistar Riders team defined a before and after. Movistar Riders has five professional teams and a high-performance center, the Movistar Esports Center, which means that there are brands already betting big for this trend. Although it is not the only one that wants to be linked with the electronic sports: Orange, El Corte Inglés and Atresmedia, they have also wanted to have their outstanding presence in the esports.